Our Courses

Customer Service

Recruiting Talent

Professional Selling


Manager Sales Training

Sales Training Courses Individual & Sales Teams

Improving sales confidence from Jo Collins on Vimeo.

What are your sales challenges today ?

When I meet companies there are similar problems and issues that exists. Some of these include:

  • How to sell in the absence of face to face meetings.
  • Sales teams that are distracted and focusing on non urgent tasks.
  • Too many false opportunities in their pipeline.
  • Over reliant on key customers and new business development suffering as a result.
  • The sales process is not being followed.

The key objective of my service is to provide a practical, effective, and affordable solution that will increase the sales performance of your team.

I can create a bespoke solution and work exclusively with your sales team.

For more information, or to discuss options, please contact me.

Cormac Noonan
Cormac Noonan
We had the pleasure of having Jo as our Sales Mentor for our startup company Wolf Academy. Before meeting with Jo we thought we had a good grasp of our sales strategy but we quickly realised how little we had thought of in our approach. After only a couple of meetings with Jo, we had drastically improved our sales approach - Jo got us thinking about everything from how we approach new customers to how we talk on the phone to how we nurture new relationships. Her excellent guidance and decades of wisdom helped us to craft not only a brilliant sales strategy but also a unique approach to sales that feels right for us. If you're looking to increase your company's sales or just get clear on where to start, I couldn't recommend Jo's services highly enough.
Shane Mc Mahon
Shane Mc Mahon
We went through a sales training course with Sales Performance yesterday... it was extremely professionally delivered and follow up was extremely prompt... excellent!
Graham Hyland
Graham Hyland
After starting up a new business I came to the realise that I needed help with my approach to sales. I attened one of Jo's seminars and have also engaged with Jo for 121 mentoring and . Although I'm still a work in progress, thanks to Jo's support I have a good understanding of what my sales process looks like and I have a clear sales messages for different situations. Jo is an absolute professional in her work and she has a wonderful pleasant personality who genuinely wants to help you succeed.
Fiona Sherlock
Fiona Sherlock
Jo was recommended to me from the LEO, and I found our coaching sessions to be insightful with clear outcomes and critical to forming both a strategic approach and short-term actions. Would highly recommend Jo.
Dermot Donohue
Dermot Donohue
I have been involved with a lot of Zoom meetings during the Covid lock down and I took part in a Zoom meeting today which Jo delivered and I can say without doubt that it was the best one I have joined so far. Her preparation and presentation made her talk highly informative and very easy to follow with a truck load of inspirational ideas for everyone in business during these difficult time . I came away from the meeting with 6 pages of notes and a very positive frame of mind to put so many of the ideas into action. Thank you Jo, really enjoyed your presentation.
Brian Bergin
Brian Bergin
Really enjoyed Jo's sales training! I felt engaged for the whole day and made everything easy to understand and demonstrated simple effective tips to bring to your sales process. Would highly recommend Jo as a sales trainer/coach and hope to attend more of your sessions in the future!
Brock Delappe
Brock Delappe
We engaged Jo to do some sales and customer service training with our staff. It was a very successful day, the staff found her very engaging and got a lot from it. Since then everyone is more energized and motivated. I would recommend Jo to anyone who is serious about customer service.
Daithi MacDonncha
Daithi MacDonncha
I recently attended a training course with Jo through the Executive Institute. She is an excellent coach and delivered the course in a relevant, enjoyable, and personable fashion. Jo really is an expert in her area and I'd highly recommend hiring her as a sales coach for your business or attending one of her courses should you get an opportunity.
Adam McCaffrey
Adam McCaffrey
Really enjoyed Jo's course, she made everything easy to understand and was very insightful. Will definitely be putting these tips to use!

Click Here To See ALL Our Many 5 Star Google Reviews

    Niall ReckDaniel CollinsRachel DavorenBryan CordenJill O MearaRob RoeOrfan ProductionsMichael DickJane ManzorDeirdre DowlingUlick ColganDistant Education
  • We have used Jo from Sales Performance on a number of occasions for Sales Training & Recruitment. Jo is both personable and highly professional, insightful with her observations and concrete with her recommendations. From the first meeting we knew we had made the right decision. She quickly understood what we wanted to achieve, she was very accessible at all times, nothing was too much trouble. Jo Collins is true lady and expert in what she does, we have recommended Jo in the past to clients and chambers of commerce and received fantastic feedback and we will continue to recommend Jo in the future.
    Niall Reck
  • I recently recruited some new Sales People. I used Sales Performance to evaluate the suitability of the candidates. Sales Performance use a fantastic software that examines various personality traits of the candidate & compares them against Best In Class. I recruited excellent sales people as a result of this & I avoided the recruitment mistakes of the past. I would highly recommend Sales Performance.
    Daniel Collins
  • Jo is a fantastic trainer with great insights into how to succeed in sales and effectively work with cussltomers and prospects.Looking forward to working with her again. I would highly recommend her to other companies looking to improve on sales performance.
    Rachel Davoren
  • We work in a very competitive industry and we felt our sales team needed some in-house sales training and help to develop a structured sales process. We contacted Jo in Sales Performance and from the start she really understood our objectives and was able to create a sales training plan for our team as well as implementing a simple but effective sales process for our business. We saw a huge increase in sales activity which has resulted in better results for our company and overall we are extremely impressed with Jo and Sales Performance.
    Bryan Corden
  • If you need to solve Sales problems look no further, Jo has a wonderful insight to this field and I highly recommend her.
    Jill O Meara
  • Jo Collins is an excellent presenter, very professional & knowledgeable about increasing sales
    Rob Roe
  • Jo is a fantastic person to work with, incredibly detailed and informative, and all delivered in a relaxed and professional manner that is easily absorbed and remembered. I simply cannot recommend Jo and Salesperformance.ie any higher!
    Orfan Productions
  • I attended a One day sales Training Course (Feb 2017) which was specifically designed for my business - General Insurance Broking. The content and structure of the day was excellent and has provided me with additional skills that I can use with not only new customers but also with existing clients. Jo presents the course in a relaxed style and encourages feedback and gives excellent insight into improving customer service which is at the core of our business. I highly recommend to anyone looking to improve themselves in the area of Sales, delivering High Quality service to their customers to use the services of Jo Collins of Sales Performance. Regards Michael Dick ACII - Murphy Stuart Insurances Ltd.
    Michael Dick
  • I have recently starting working with Jo from Sales Performance as my sales mentor. Within a few short weeks of working with Jo, I have already seen a huge impact on my business. Her focus and sales knowledge, has given me the tools I need to drive my business forward. Since starting with Jo, I have won several training courses and have won my two biggest clients to date. I cannot recommend her highly enough.
    Jane Manzor
  • I have my own business as a career coach but was struggling with selling myself and asked Jo Collins of Sales Performance to help me improve my sales technique. Jo's advice was invaluable and I now see why my standard sales technique was not working for me. Jo enabled me to change my technique and way of thinking to increase my client base. I would recommend Jo to anyone who who requires training or mentoring to increase their sales
    Deirdre Dowling
  • I attended a business meeting recently featuring a presentation by Jo Collins from Sales Performance. The presentation was excellent, and provided great tips on sales and lead generation. Working in a sales role myself, I left the meeting having learned a lot and I would recommend Sales Performance to any individual or company looking to boost lead generation, conversion and overall sales performance.
    Ulick Colgan
  • Jo has presented to our member companies on numerous occasions and she never fails to captivate the audience. She has a wealth of knowledge and experience in sales and sales management and always delivers something that is of value to businesses. Her practical and easy approach ensures that people walk away with useful tips that are easily implemented and have a positive impact on sales. We always receive such positive feedback from all our attendees and I could not recommend Jo highly enough.
    Distant Education